CNN’s Report on “Food Risks for Fighting Cancer”: Why Soy-n-Joy’s High-Satiety, Low-GI, High-Protein, Low-Fat, High-Fiber, Low-Calorie, Low-Salt, Organic-Tofu, Vegan “Ice Cream” is Superfood Helping Weight Control and Cancer Protection


CNN's Report on "Food Risks for Fighting Cancer": Why Soy-n-Joy's High-Satiety, Low-Glycemic (Low GI), High-Protein, Low-Fat, High-Fiber, Low-Calorie, Low-Salt, Organic-Tofu, Vegan "Ice Cream" is Plant-Based Superfood Helping Weight Control and Cancer Protection.

On October 31, 2007, Elizabeth Cohen, CNN's Medical Correspondent, announced five concise, food-related tips for fighting cancer, following a report by the American Institute for Cancer Research and the World Cancer Research Fund:

1. Eat a plant-based diet;
2. Maintain a healthy body weight;
3. Consume less alcohol;
4. Limit red meat and processed meat consumption; and
5. Reduce fat consumption to 15% to 30% of dietary calories.

All the above recommendations have something to do with food preferences, emphasizing the role of our controllable choices and habits in influencing our health. The American Institute for Cancer Research and the World Cancer Research Fund have in fact offered 10 recommendations for cancer prevention, stressing in particular the avoidance of weight gain and central adiposity.

"The recommendation reflects what science is telling us today: Even small amounts of excess body fat, especially if carried at the waist, increase risk," said W. Philip T. James, chairman of the London-based International Obesity Task Force and one of the 21 members on an international panel that prepared the report.

Increased body fat, particularly in the abdominal area, affects levels of hormones and growth factors, which can influence the development of cancer cells. In addition, obesity is characterized by "a low-grade chronic inflammatory state" in the body that can promote cancer.

The report involved reviewing more than 7,000 studies published worldwide, and pointed to a convincing connection between excess fat and cancers of the esophagus, pancreas, colon and rectum, endometrium (uterine lining), kidney, and breast cancer in post-menopausal women.

The report's recommendations for weight control: Try being physically active for at least 30 minutes a day and eating sparingly or completely avoiding fast food, sugary sodas and processed foods low in fiber or high in sugar or fat.

The report also says that "people who eat various forms of vegetarian diets are at low risk of some diseases, including some cancers." Try limiting red meat consumption to 18 ounces (500 g) a week and avoiding processed meats: those cured, smoked, salted or chemically preserved products such as ham, bacon and hot dogs (same principle applies to luncheon meats, cured sausages, and cured ducks).

According to the report, once an individual reaches the 18-ounce (500 g) weekly limit for red meat, every additional 1.7 ounces (50 g) consumed a day increases cancer risk by 15%, and as for processed meat, every 1.7 ounces (50 g) excess consumed a day increases cancer risk by 21%.

The report also suggests that alcoholic beverages are a factor in cancers of the mouth, pharynx, larynx, esophagus, colon and liver, and that consumption be limited to two drinks a day for men and one for women, irrespective of wine, beer, or spirit. The remaining recommendations include limiting salt intake and getting necessary vitamins and minerals through nourishing foods, rather than dietary supplements.

In the light of current scientific knowledge, all the foregoing recommendations make extremely good sense. Choosing more fruits and vegetables not only afford you protective phytochemicals and fiber, but also they help to displace negative foods in your diet. And when the fat genes we inherited from our forefathers have become a liability in today's food environment of cheap abundance, the need for weight management is now common sense. If you prefer foods over drugs, as most people do, then the ideal is going for high-satiety, low-glycemic, high-protein, low-fat, high-fiber, low-calorie, low-salt, organic, plant-based foods and drinks. Red meats can produce an abundance of potential carcinogens especially if fried, baked, roasted or grilled, and cured meats are notorious because of the carcinogenic nitrosamines generated via the action of nitrate or nitrite, and their high salt contents. Fat in the diet, however, is a two-edged sword. On the one hand, you need your essential fatty acids, among them the omega-3s, and you need your fat-soluble vitamins like A, D, E, K, lutein and zeaxanthin, not to mention that you need some fat in your foods to make them palatable, but on the other hand, you want to avoid the high calories of fats, the low satiety of fats conducive to passive over-eating, and the harmful effects of excess trans fats, cholesterol or saturated fats that can damage your arteries, or too much polyunsaturated fats that can over-tax your anti-oxidation protective system. A good balance, then, is to have 15-30% of your dietary calories as fat, as recommended in the report, and to avoid having too much saturated fats and cholesterol, such as from meats or dairy, while consuming lots of fruits and vegetables to shore up your anti-oxidative system.

These recommendations are exactly why Soy-n-Joy's high-satiety, low-glycemic (low GI), high-protein, low-fat, high-fiber, low-calorie, low-salt, organic-tofu, vegan "ice cream" is plant-based superfood helping weight control and cancer protection and makes so much sense for your personal health management. Soy-n-Joy, being high-protein, high-fiber, low-fat, low-calorie and low-glycemic, makes it ideal for satiety-based appetite and weight control. And, unlike ordinary ice creams, low-glycemic Soy-n-Joy helps minimize insulin spikes and reduce chronic arterial inflammation, and helps lower risks of fatty liver and the metabolic syndrome; and also unlike ordinary ice cream, Soy-n-Joy is not only low-fat, but is low in saturated fat and is cholesterol-free (and trans-fat-free too!). In addition, the fact that Soy-n-Joy is made from organic tofu says three things: that its source of soybean is not genetically modified (non-GMO), that this source has not been sprayed with potentially carcinogenic pesticides and herbicides, and that being made from organic tofu and not soymilk makes it low in flatulent sugars compared with soymilk. Moreover, unlike products made from isolated soy protein (or soy protein isolate), in whole-soy Soy-n-Joy, we have soy protein and isoflavones work together to help lower LDL-cholesterol, soy saponins bind dietary cholesterol to hinder its absorption by the body, soy isoflavones act as weak phytoestrogens to help fight breast and prostate cancers, soy phytate binds excess iron in the colon to reduce the generation of carcinogenic free-radicals, and soy lunasin works on genes to help reduce internal cholesterol synthesis, facilitate LDL-cholesterol removal from arteries, protect against prostate cancer in men, and possibly counter skin cancer. So In your fight against the top-two killer diseases, Soy-n-Joy not only addresses your concern for heart disease, but also addresses your concern for cancer protection. But most important of all, Soy-n-Joy provides 33 tasty flavors for enjoyment by you and your loved ones, and even "ice cream cakes" for you to share joyful occasions with friends and family. Isn't it fun "enjoying guilt-free 'ice cream' for your health?" You can certainly start today building "An Enjoyable Lifestyle for Your Better Tomorrow!"

The 517-page full report by the American Institute for Cancer Research and the World Cancer Research Fund is available at www.dietandcancerreport.org

Reference:
Macias, Tina Marie. Body Fat is Linked to Six Types of Cancers. Latimes.com, 10-31-2007.


Contact Us

Please kindly note that because we are going through a lease transition, we shall be focused on licensing our UnIceCream™ in the interim. If you are interested in making and selling UnIceCream™ in your market, you may reach us by e-mail as follows:

Email us:
   contactus@soynjoy.net
Smart Ideas

Why not brighten up your day with a yummy soymilkshake? 

Simply blend Soy-n-Joy's® TasteHealthEco-Friendly™ UnIceCream™ with organic soymilk (ice cubes optional), and you'll enjoy a tasty, energizing, satisfying, low-glycemic treat to start your day right or eliminate that mid-afternoon crash to tide you over. It's a refreshing way to sustain your energy level without the up and down swings of sugar highs and lows.

"With Soy-n-Joy's® TasteHealthEco-Friendly™ UnIceCream™, you're not only having a treat, but also doing yourself a favour!

 

Exciting News

We created another exciting flavour made with organic tofu and sweetened with natural xylitol: Dark Chocolate Mint.  

Healthy taste excitement in more than 30 flavours!

Please read Leigh Newman's feature article on Soy-n-Joy in "Toronto Tastes", weightwatchers.ca, May 2008.

Copyright © 2007 Soy-n-Joy® All Rights Reserved.
See Privacy Policy at Customer Services page.